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Owing to the COVID-19 pandemic, today’s highly competitive digital landscape has transformed how B2B buyers purchase products. A significant share of B2B revenue comes from channel partners. However, by the time channel partners begin their work, the buyer has already done comprehensive research on the product and the brand and may require additional persuasion. Therefore,…
Author: Jeevan Kumar
I’m a technical content writer, with a passion for technology and innovation. I enjoy all aspects of online marketing spanning from organic SEO to paid digital marketing. I also have a flair for design and adept with tools like Canva, SEMrush, Ahrefs, Netcore, Sprout Social, Edifybiz and so on.
Smart Onboarding to Maximize Partner Performance
A structured and seamless partner onboarding program forms the backbone of strong relationships with your channel partners. After all, channel partnerships open avenues for market growth by providing access to new customers. Smart, impactful onboarding is the key to building the partner relationships you desire and maximize partner performance. Poor onboarding of a new channel…
Applying intelligent spend management to attain desired business outcomes
It’s rightly said, “You can’t cut your way to growth, but you can cut your way to survival.” With the COVID-19 pandemic disrupting the entire business landscape and transforming how people spend their money, organizations must apply intelligent expense management to sustain within limited resources and attain their desired goals. Employee spend, formerly company-controlled, has…
Automate expense approvals to speed up reimbursement
A typical organization incurs hundreds of expenses daily. Consequently, manual expense approval becomes a cumbersome task, and employees are kept waiting for their reimbursements. An expense approval workflow consists of a series of sequentially-laid out tasks to approve and process the expense. When such workflows are automated, it removes bottlenecks, streamlines processes, enhances productivity, and…
10 reasons why expense reports are a drain on time and money
Old-fashioned expense reports bring with them a host of pain points. Labour-intensive, time-consuming, and stressful they were efficient several decades ago. In today’s digital ecosystem, manually managing expenses with paper reports is stressful and cumbersome for employees and finance teams alike with a high potential for fraud risk for the company. With technology streamlining operations,…
Top 5 features your channel incentive platform should have
The current channel landscape requires more than just paychecks to keep channel partner morale up. Incentive programs are beneficial, crafted as they are to cater to specific channel partner needs. However, it is essential to choose the right technology based on business objectives. The incentive program management technology is the cornerstone of the incentive program….
Change the face of automotive sales with channel incentives
Successful automotive sales rely largely on incentivising and motivating channel partners’. With increasing competition, it is essential that the channel partners are on top of their game. Selling through channel partners opens organizations to new markets, making the launch and subsequent customer service smoother. It is essential to establish clarity over mutual expectations and value-based…
Milestone: Zaggle wins the Best Fintech Corporate Innovation Program award | The ETBFSI Innovation Tribe Awards
Zaggle Prepaid Ocean Services was awarded the best Fintech Corporate Innovation Program award at The Economic Times BFSI Innovation Tribe Awards 2020. Here are the highlights. The Economic Times BFSI Innovation Tribe Awards recognizes leading financial institutions, solution providers and Fintech companies that work towards building a robust financial services landscape. These awards are designed…
Best practices for channel partner management
As the bridge between customers and vendors, channel partners play a crucial role in the company’s success and growth. Adopting a strategy for optimal channel partner engagement may seem confusing, but it is essential to maintain channel partner relationships. Although gradual, channel partners are experiencing a change in the way their relationships are sustained. This…
